Isabel Feuerstein

Bellingham, WA / USA
Founder of Opal Templates

Services
Squarespace Design and Dev, Squarespace Template

Course Taken
Standout Squarespace

Selected Work

 

01

Hi! My name is Isabel Feuerstein and I’m the Founder of Opal Templates based in Bellingham, WA.

02

Outside work you will often find me cooking, traveling, planning something on Pinterest or finding the nearest open field to take my dog to ❤️

03

But on a typical workday, I am usually rotating between the same 3 spots in my house just to switch things up working from home 🤪

04

My day usually starts with the gym!

05

Most of the time I am working on template development or new marketing experiments.

 
Your website should be making your life easier by outsourcing your sales process, building trust, and setting boundaries for you.
 

06

What are your first memories of the Internet?

Making a website for my neighborhood friend group in middle school. We each had our own page and it's actually still up today somehow! I used to love making excuses to build a website for anything back then.

07

What is the best part about the process of building websites for you?

Getting creative with the design process! I love the idea of creating a little online world beyond the standard website experience.

08

What is your favorite stretch or pastime in between coding?

Staring off into the distance to let my eyes refocus...

09

How would you describe your Standout Style in 2-3 words? Feminine. Playful.

10

Which Standout workshops do you find yourself incorporating most often on your website projects?

The carousel workshops! I love finding ways to make the most of these sections and use them in new ways.

11

What makes your work standout?

I put a big focus on the copy strategy! I design templates that are made to help freelancers start building a more peaceful brand and get off the burnout cycle, so my templates actually include a whole website strategy course too!

12

What are the biggest takeaways from the Standout programs?

Less is more, but if you're going to add code - keep it organized and do it right the first time (for your future self 🥲).

14

What is your dream website project?

Since I design templates only, I really just want to continue getting more and more creative with these designs and seeing what I can do while keeping my work customizable.

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