Rachael Cox
Rachael Cox
South Devon / UK
Creative Designer
Services
Squarespace Design and Dev, Brand Design, Brand Strategy, Illustration, Print & Packaging Design
Course Taken
Standout Squarespace
01
Hi! My name is Rachael Cox and I’m a Creative Designer based in South Devon, UK.
02
Outside work you will often find me exploring wild and beautiful places along the coast and moorland in Devon and Cornwall with my husband (and business partner) and our three daughters. (VIEW)
03
Every day is different in the studio. Whether that's conducting research for brand projects, wire framing a website, drawing and illustrating, creating a brand identity or troubleshooting a piece of code. I love the variety that our work affords me and working with our wonderful clients. (VIEW)
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My day usually starts with stepping into the garden to see what's growing
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Most of the time I am working on brand projects or website designs.
06
What are your first memories of the Internet?
When I was 12 we got the internet at home. I clearly remember dial-up and the nostalgic pips and whirring and that awful feeling of the connection being lost when someone picked up the land-line!
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What is the best part about the process of building websites for you?
I love creating simple, beautiful designs that reflect the brand identity I've created and adding something fun and unexpected for my clients.
08
What is your favorite stretch or pastime in between coding?
I love walking to the end of the road to see the ever evolving coastal landscape, and dip my toes in the sea. A change of scenery and reconnecting with nature can often shift my perspective and help my creative juices flow.
09
How would you describe your Standout Style in 2-3 words? Modern. Editorial. Refined.
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Which Standout workshops do you find yourself incorporating most often on your website projects?
Split sections, managing the header and footer areas, javascript workshops, creating timelines,
11
What makes your work standout?
Our work is strategic and personable. We ensure that we delve into the goals and aims of our clients and really think through the needs of the website users. We work with a copywriter on all projects to really ensure our clients tell their story and present their brand in the most compelling way.
Our goal is to create beautiful websites that match what the client wishes to achieve for their business.
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What are some of your proudest works you've worked on?
Georgia Lindsay Garden Designer
I used grids to create a standout planting guide which adjusts for different screen breaks. it also has some Java Script that matches her branding on her portfolio page which swaps from a list to a visual view via a toggle. I learnt to keep things simple and not to add too many features to the site.
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What are the biggest takeaways from the Standout programs?
Choose a few features and repeat these throughout the site. Too many features complicate the site and trip up the site-user. It also makes it feel complicated for the client to update and manage.
It's great to be able to look at websites and take inspiration and find a way of creating it on Squarespace websites. Many amazing things can be coded and created on Squarespace sites with a little imagination and the support of the Standout Community.
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What is your dream website project?
Working for a perfume brand and think through how to evoke the senses through the digital experience.
